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Supermarket Share By Brand
Value and Volume distribution of each brand of a particular product among the supermarkets as a percentage of each supermarket.
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Brand Share
Volume and Valve shares of brands belonging to a particular product category for a selected time period.
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Product Penetration
The proportions of consumers who have purchased a particular brand at least once during a selected time period.
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Frequency of Purchase
The proportions of consumers who purchased the product / brand once, twice, thrice, etc., during a selected period of time.
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Average Supermarket Basket
The total amount spent by an average consumer during a selected period of time.
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Shopping Basket
What does a consumer purchase from a supermarket at a visit.
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Supermarket Share By Brand
Value and Volume distribution of each brand of a particular product among the supermarkets as a percentage of each supermarket. -
Brand Share
Volume and Valve shares of brands belonging to a particular product category for a selected time period. -
Product Penetration
The proportions of consumers who have purchased a particular brand at least once during a selected time period. -
Frequency of Purchase
The proportions of consumers who purchased the product / brand once, twice, thrice, etc., during a selected period of time. -
Average Supermarket Basket
The total amount spent by an average consumer during a selected period of time. -
Shopping Basket
What does a consumer purchase from a supermarket at a visit.